Our Story

In early 2021, I was dealing with some personal health struggles that made me extra conscious of what I was consuming. I realized that my protein powder was filled with the same harmful ingredients that I was trying to avoid in junk food. I thought it was intolerable that our "health products" were actually bad for our health. So, I became a total nerd about developing a protein powder made from just a few real food ingredients.

After spending thousands of hours on nights and weekends after my full-time work, I created Wellious. It was truly the cleanest and tastiest plant-based protein powder I had ever tried. I knew I had to share it with the world!

People may not know this, but many food and supplement products are developed by the same labs for multiple brands, breeding very little innovation. I needed something that didn't exist yet, so I had to develop it myself. I have worked in the food space for a decade, developed multiple products and am a student of cooking and nutrition, so it was in my wheelhouse to figure this out.

I became fascinated with almond protein, where we take California almonds, cold press the saturated fat (oils) out and then dry and grind them to make a high protein per gram and calorie almond protein. This provides a natural plant-based protein source with amazing taste and texture and so much nutritional functionality. I then combined that with chickpea protein to perfectly balance the amino acid profile and enhance the nutritional profile.

The Wellious Difference

Almost all protein powder brands use artificial or "natural" flavors to flavor their powders. "Natural flavors" are ambiguous white powders that can be made from anything under the sun to somehow taste like chocolate or vanilla — while scientifically it's cool, why use chocolate-flavored animal parts when cocoa exists? (They do it because it's much cheaper and easier.) However, I tried dozens of the best cacaos from around the world and then made our own proprietary blend of cacaos for the perfect balance of pH levels, fat content and flavor profiles. I did something similar with vanilla, even meeting up with vanilla experts to chat about vanilla beans for hours.

Lastly, I committed to using monk fruit to sweeten, which is 400 times more expensive than alternatives. It is the most natural sweetener in the world with no known gastro-upsetting properties. I tried dozens of varieties and sourced the purest one I could find.

I still source every ingredient myself, as close to the farm level as possible, with strict standards on quality.

We third-party test every single batch of product. When I say Wellious is "clean," it's not just a trendy value prop; rather, it's a commitment to making one of the healthiest products on the market.